Tag: Marketing

How to Grow Your Catering Business

by Bora Kang Catering has grown significantly over the last few years thanks to the widespread demand for this one word: convenience. Whether they be for office parties, conferences, birthdays or weddings, catering profits from the promise of efficiency, safety and most importantly—safe of…

This Is How Your Small Business Ultimately Survives COVID-19

Guest post by Elena Stewart The COVID-19 pandemic has affected people and businesses alike all over the world. As a result, those that have been classified as “non-essential” are forced to pause their operations. For many small businesses, this can spell devastation. However, there…

What’s Next? The Rise of Gen Z Trends

If you’ve been keeping up with our blog posts you’ve probably read what we had to say about millennial food trends in “Our Most Anticipated 2020 Food Trends List.” But what about Gen Z, the so-called digital generation? Born after 1997, research shows that…

5 Steps to do Social Media Right

Using Instagram, Facebook or Twitter to grow your restaurant business By Bora Kang With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not…

Our Most Anticipated 2020 Food Trends List

2019 has been fun. We saw the rise of veggie entrees, oat milk, boba tea and new allergy-free foods (1). We saw the growth of veganism, and the amount of sensation the Impossible Burger has generated around plant-based eating. But what comes afterwards? What…

Who’s Eating Out for Thanksgiving

By: Bora Kang Thanksgiving Day is synonymous to family and lots of good food, but that doesn’t mean that the food has to be made at home. Preparing Thanksgiving dinner can seem like a daunting task for those seeking a relaxing time off from…

Good Branding Is Good Business

Your brand is your bond! It is easy to focus on and get caught up with your product or service because it is the deliverable; the tangible asset you deliver to your customer. But what about your intangible asset… your brand? The value of…

What We Do as Restaurant Consultants

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