The benefits of having loyalty programs—particularly mobile programs—have become more noticeable due to the pandemic. Here are what industry experts have to say about customer loyalty programs and how it can drive your restaurant’s marketing plan in 2021.
2020 has certainly been a year like no other for the industry. Through stay-at-home orders and extended shutdowns, restauranteurs had to be nimble and creative, relentlessly searching for new business avenues and strategies to keep their businesses afloat. Now that 2021 is only weeks away, we are making predictions on what the new year willContinue reading “The 5 Biggest Restaurant Food Trends to Watch in 2021”
Managing a bar this holiday season has its challenges. Here are a few ideas to help get you through to 2021.
From pumpkin spice to Chile de Arbol, here we dive into the restaurant industry’s top trending flavors and predict the ones that’ll last until 2021. Fall Favorites Fall flavors are dominating the market right now. Yelp’s recent data (from 9/21/2020) shows that searches for pumpkin spice foods were up dramatically from last year: pumpkin spiceContinue reading “Our Biggest 5 Restaurant Flavor Trend Predictions”
2020 has been quite a learning experience. From social distancing to customers wearing face masks, the COVID-19 pandemic has introduced us to new vocabulary and concepts never heard of in the restaurant industry: businesses had to sell grocery items and toilet paper during the quarantine, specialty menu items had to go due to supply chainContinue reading “Restaurant Business Trends to Follow in 2021”
Back in December we did a blog piece on our most anticipated food trends, never knowing what 2020 would bring, what with COVID-19 and the impact the pandemic would have on the restaurant industry. Eight months later and we are looking forward again. Here are some food trends on the spotlight today. Wellness and Immune-BoostingContinue reading “Restaurant Menu Food Trends of COVID-19”
The restaurant industry had to adapt to changes in consumer behavior during the COVID19 pandemic, testing out operational innovations and relying on technological solutions that allowed for social distancing and ensuring sanitation (1, 2). But even after the pandemic, sanitation and safety concerns are expected to remain, and the restaurant business model may have toContinue reading “Upcoming Restaurant Tech Trends of the Post-COVID-19 World”
by Bora Kang You’ve re-opened your restaurant, congratulations! But much has changed since you’ve last had dine-in guests; consumer spending behavior and eating habits have been reset. Other than your most loyal customers, there is no guarantee that your old guests will return to dine with you while social distancing and other public health recommendationsContinue reading “Defining a Post-COVID19 Consumer: What Your Guests Will Look for When They Walk Through Your Doors”
Using CARES Act Stimulus Money to Support Medical Personnel, Front Line Workers and the Unemployed #Givecare is being used to promote the donation of CARES Act stimulus money to charities that impact those people out of work and the people on the front lines of the battle against coronavirus. Charities to support include foodContinue reading “Pay It Forward with Give Care Initiative”
Using Instagram, Facebook or Twitter to grow your restaurant business By Bora Kang With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. Millions of users utilizeContinue reading “5 Steps to do Social Media Right”
By: Bora Kang Thanksgiving Day is synonymous to family and lots of good food, but that doesn’t mean that the food has to be made at home. Preparing Thanksgiving dinner can seem like a daunting task for those seeking a relaxing time off from work and quality time with their families. And with people (particularlyContinue reading “Who’s Eating Out for Thanksgiving”
Your brand is your bond! It is easy to focus on and get caught up with your product or service because it is the deliverable; the tangible asset you deliver to your customer. But what about your intangible asset… your brand? The value of your brand is equally as important as the quality and careContinue reading “Good Branding Is Good Business”