Restaurants are Building their Popularity Through TikTok

Social media allows real-time reaction and feedback from customers. A majority of U.S. consumers use social media to search for new businesses, discover new people, and to post their thoughts on a company.1 Restaurant business owners know how important social media is, which is why many are promoting their businesses through Instagram and Facebook. However,Continue reading “Restaurants are Building their Popularity Through TikTok”

What’s Next? The Rise of Gen Z Trends

If you’ve been keeping up with our blog posts you’ve probably read what we had to say about millennial food trends in “Our Most Anticipated 2020 Food Trends List.” But what about Gen Z, the so-called digital generation? Born after 1997, research shows that this group will be responsible for up to 40 percent ofContinue reading “What’s Next? The Rise of Gen Z Trends”

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