Famously associated with the feeling of fall, pumpkin spice entered the coffee scene in the late 90s.1 Starbucks made it popular in 2003 when they introduced the Pumpkin Spice Latte (PSL) to all U.S. stores.2 Now, 20 years later, the PSL remains one of Starbucks’ top-selling seasonal drinks, expected to generate over $500 million inContinue reading “Why is the Pumpkin Spice Latte STILL so Popular?”
Tag Archives: fall drinks
Fall 2021 Food & Beverage Trends
“In 2020, new food and drink line extensions plummeted by 29% versus the prior three-year average in multi-outlet retailers and convenience stores, per an innovation report from IRI.”1 Due to the pandemic, there is a lot of uncertainty of what to expect in the months to come and unpredictability. However, when it comes to fall,Continue reading “Fall 2021 Food & Beverage Trends”